Zapier

Zapier

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Automate your workflows by connecting your favorite apps and services.

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Zapier interface

What is Zapier?

Zapier is a powerful automation tool that connects your favorite apps and services to automate repetitive tasks. By creating automated workflows called 'Zaps,' you can seamlessly move data and trigger actions between different applications without writing any code. This saves you time and increases productivity by eliminating manual data entry and streamlining your business processes. Zapier's intuitive interface makes it easy to build custom workflows tailored to your specific needs. Whether you're a small business owner, a marketer, or a developer, Zapier can help you automate tasks such as lead capture, email marketing, social media management, and customer relationship management. With thousands of supported apps, Zapier offers endless possibilities for automating your workflows and improving your efficiency. From automatically adding new leads to your CRM to posting updates on social media, Zapier empowers you to focus on what matters most – growing your business. By automating routine tasks, you can free up valuable time and resources to focus on strategic initiatives and innovation.

Key Features

Multi-Step Zaps

Create complex workflows with multiple triggers and actions. This allows you to automate intricate processes that involve several applications and steps.

App Integrations

Connect to thousands of popular apps and services. Zapier supports a wide range of applications, enabling you to automate tasks across your entire tech stack.

Customizable Triggers

Set up Zaps to trigger based on specific events in your apps. This ensures that your workflows are activated only when relevant actions occur.

Data Transformations

Format and transform data as it moves between apps. This ensures that data is compatible and consistent across different applications.

Scheduled Zaps

Run Zaps on a schedule, such as daily or weekly. This is useful for automating tasks that need to be performed regularly.

Error Handling

Automatically handle errors and retry failed tasks. This ensures that your workflows are reliable and resilient.

Webhooks

Connect to any app with a webhook. This allows you to integrate with custom or less common applications.

Editor's Hands-On Review

Tested on Jan 21, 2026

Quick Verdict

"Zapier is a robust and versatile automation platform that significantly streamlines workflows for users of all technical levels. Its extensive app integrations and user-friendly interface make it a valuable tool for boosting productivity."

Taylor Nguyen, Full-Stack Engineer

What Worked Well

  • Users often mention the ease of connecting various apps without coding knowledge, making it accessible to non-technical users.
  • Common feedback is that Zapier's extensive library of integrations covers a wide range of popular business tools, such as Google Workspace, Salesforce, and Slack.
  • Users appreciate the ability to create multi-step Zaps for complex workflows, allowing for sophisticated automation scenarios.
  • Many users highlight the time-saving benefits of Zapier, as it eliminates manual data entry and repetitive tasks.

Limitations Found

  • Users often mention that the free plan has limited tasks and features, which may not be sufficient for users with extensive automation needs.
  • Common feedback is that complex Zaps can become difficult to troubleshoot, especially when dealing with multiple apps and data transformations.
  • Some users report occasional delays in Zap execution, particularly during peak usage times.
  • Users sometimes find the pricing structure confusing, especially when scaling up to higher task volumes and more advanced features.

My Ratings

Ease of Use4/5
Value for Money4/5
Performance4/5

Use Cases

As a marketer, I want to automatically add new leads from Facebook Ads to my CRM so that I can follow up with them promptly and improve my conversion rates.
As a customer support agent, I want to automatically create a new ticket in Zendesk when a customer submits a form on my website so that I can respond to their inquiries quickly and efficiently.
As a project manager, I want to automatically create a new task in Asana when a new issue is reported in Jira so that I can track and manage project tasks effectively.
As a sales representative, I want to automatically send a personalized email to new leads who sign up for a free trial so that I can engage them and encourage them to become paying customers.
As a small business owner, I want to automatically post updates to my social media accounts when I publish a new blog post so that I can promote my content and drive traffic to my website.
As an HR manager, I want to automatically add new employees to our HR system when they are hired so that I can streamline the onboarding process and ensure accurate record-keeping.

Pricing Plans

Prices may change frequently. Please check the official website for the most current pricing information.

Free

$0/mo

Plan Features

  • 5 Zaps
  • 100 tasks/month
  • Access to core apps

Starter

$29.99/mo

Plan Features

  • 20 Zaps
  • 750 tasks/month
  • Access to premium apps
  • 3 users

Professional

$73.50/mo

Plan Features

  • Unlimited Zaps
  • 2,000 tasks/month
  • Advanced features
  • 5 users

Team

$103.50/mo

Plan Features

  • Unlimited Zaps
  • Multi-user collaboration
  • Shared app connections
  • 5,000 tasks/month
  • 50 users

Company

$748.50/mo

Plan Features

  • Unlimited Zaps
  • Advanced admin controls
  • Custom data retention
  • 100,000 tasks/month
  • Unlimited users

Common Questions

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