Imagga

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AI-powered image and video recognition for tagging, moderation, and visual search.

4.2

Added on Jan 13, 2026

AI Image Recognition,AI Image Segmentation,AI Advertising Assistant

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What is Imagga?

Imagga offers a suite of AI-driven image and video recognition APIs designed to enhance visual content management and search capabilities. Its solutions cater to a wide range of applications, including e-commerce, media, and digital asset management. By leveraging advanced algorithms, Imagga enables businesses to automate tagging, content moderation, and visual search processes, improving efficiency and user experience. Key benefits include automated content tagging for improved discoverability, robust content moderation to ensure brand safety, and enhanced visual search functionality for increased user engagement. Imagga's customizable AI models allow businesses to tailor the technology to their specific needs, ensuring optimal performance and accuracy. Use cases span across various industries. E-commerce platforms can utilize Imagga to automatically tag products, enabling customers to easily find what they're looking for. Media companies can leverage the APIs for content moderation, ensuring compliance with community guidelines. Digital asset management systems can integrate Imagga to streamline the organization and retrieval of visual assets.

Key Features

Image Tagging

Automatically tag images with relevant keywords, improving searchability and organization. This feature streamlines content management and enhances user experience by making it easier to find specific images.

Content Moderation

Detect and filter inappropriate content, ensuring brand safety and compliance. This helps maintain a positive online environment and protects users from harmful material.

Visual Search

Enable users to search for images using other images, improving product discovery and engagement. This provides a more intuitive and efficient way for users to find what they are looking for.

Facial Recognition

Identify and analyze faces in images, enabling personalized experiences and security applications. This feature can be used for targeted marketing and access control.

Custom AI Models

Train AI models on your specific data, tailoring the technology to your unique needs. This ensures optimal performance and accuracy for your specific use case.

Color Extraction

Extract dominant colors from images, enabling color-based search and product matching. This enhances visual search capabilities and improves product discovery.

Editor's Hands-On Review

Tested on Jan 13, 2026

Quick Verdict

"Imagga offers a robust suite of image and video analysis tools, particularly strong in content moderation and tagging. Users often find the API straightforward to integrate, but some report challenges with fine-tuning custom models."

— Jordan Kim, Solutions Architect

What Worked Well

Users often mention the content moderation API is highly effective at detecting explicit content and hate speech.
Common feedback is that the image tagging feature works well for e-commerce applications, automatically categorizing products with high accuracy.
Users often praise the API's ease of integration with existing systems, citing clear documentation and helpful support.
Many users highlight the value of custom AI models for niche applications, allowing them to tailor the technology to their specific needs.

Limitations Found

Users often mention that training custom AI models can be complex and time-consuming, requiring significant expertise.
Common feedback is that the pricing can be prohibitive for small businesses or startups with limited budgets.
Some users report occasional inaccuracies in image tagging, particularly with complex or unusual images.
Users sometimes mention that the documentation could be improved with more detailed examples and troubleshooting tips.

My Ratings

Ease of Use4/5

Value for Money3/5

Performance4/5

Use Cases

An e-commerce manager, Sarah, uses Imagga to automatically tag product images, resulting in a 30% increase in product discoverability and sales.

A media company, led by John, implements Imagga's content moderation API to filter out inappropriate user-generated content, ensuring brand safety and compliance with community guidelines.

A digital asset manager, Emily, integrates Imagga into their DAM system to streamline the organization and retrieval of visual assets, saving time and improving efficiency.

A marketing team, headed by David, leverages Imagga's facial recognition capabilities to personalize marketing campaigns, resulting in higher engagement rates and conversions.

A retail business owner, Maria, uses Imagga's visual search to allow customers to find products by uploading a picture, improving customer satisfaction and sales.

A social media platform, managed by Alex, uses Imagga to detect and remove harmful content, creating a safer and more positive online environment for its users.

Pricing Plans

Prices may change frequently. Please check the official website for the most current pricing information.

Starter

$49/month

Plan Features

Up to 5,000 API calls
Standard image tagging
Basic content moderation
Email support

Professional

$199/month

Plan Features

Up to 50,000 API calls
Advanced image tagging and categorization
Enhanced content moderation
Priority support

Enterprise

Custom

Plan Features

Unlimited API calls
Custom AI models
Dedicated support
On-premise deployment options

Common Questions

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Key Features